An in-house team that makes your listings look sharp, your brand feel like you, and your follow-up actually happen. It should look good — and it should work for you.
The full marketing function of a big brokerage, done in-house and built around your brand — not a template with your logo dropped in.
Built around the property and the seller — your comps, your pricing story, your market — and delivered as a print-ready PDF that looks like a design studio spent a week on it.
Just Listed sets, open-house posts, reels, and market notes — made on your brand and scheduled through OnlySocial. You connect your accounts; our team makes the content.
Business cards, yard signs, open-house kits, closing gifts, and branded swag — designed to match your identity and in your hands day one.
Logo and wordmark, color, type, and voice — a real identity shaped around who you are and who you serve, not a forced house template.
Newsletters and follow-up campaigns wired into Follow Up Boss, so your past clients and leads hear from you without the manual work.
Jade at the Market, sponsorships, and neighborhood campaigns — real local presence, not just another feed to post to.
Good marketing does two things at once. It should look like something — considered, consistent, the kind of piece a client screenshots and keeps. And it should work: show up on time, say the right thing, and make your life easier instead of becoming a second job.
Most brokerages pick one. They hand you a polished template you can't change, or a pile of tools and a cheerful "good luck." We built Jade to do both — an in-house team that makes the work beautiful, and a system that keeps it practical.
This issue is a short look at how that works. And, since people always ask, where the name came from.
Jade has meant something for a long time. Across cultures it's been a stone of harmony and steadiness — valued less for flash than for endurance, calm, and quiet worth. Green for growth; tough enough to last. For a brokerage that wants to be the steady hand in the biggest transaction of someone's life, it fit.
But there was a plainer reason, too. "Jade" is one syllable. It's easy to say, easy to spell, and — the test that actually matters — easy to give over the phone. When you're reading your email to a new lead from a parking lot, "jade real estate dot com" lands the first time. No spelling it twice.
That's the whole idea in a single word: something that looks and feels good, and also just works for you.
Jade — tough, enduring, and prized for its depth of color, not its sparkle.
A real in-house designer builds your marketing around your brand, your market, and your voice — and keeps building as your business grows. The work gets done; you stay in front of clients.
No two Jade agents look alike, and that's on purpose. Some are sleek and modern, some warm and local, some high-end and editorial. We flex to you — you don't flex to a house template.
Modern & minimal. Clean sans type, a lot of white space, one confident line: 412 Lupine Lane. For the agent whose brand is restraint.
Warm & local. Earthy greens and a serif that feels like a handwritten note: A home on Lupine Lane. For the neighborhood expert.
High-end editorial. Near-black, high contrast, issue numbers: Lupine Lane, Nº 01. For the luxury listing that should feel like a magazine.
The marketing in this issue isn't an add-on or an à-la-carte menu. The in-house design, the templates, the tools, and the brand work are included in Jade's flat monthly fee — alongside the rest of the agent app.
The only things billed separately are standard agent costs: your MLS dues, your transaction-platform subscription, and physical printing.
Bring your business and your taste. Emilie will walk you through how Jade would market you — specifically.
Bring your business and your taste — Emilie will walk you through how Jade would market you, specifically.
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